How Digitalise expanded Glow College's organic presence across Ottawa beauty education searches—moving previously unranked course and school terms into top positions and increasing search visibility for high-intent prospective students.
Work with us →Several high-intent training terms reached the top organic position, helping prospective students find relevant programs faster.
The supplied report shows multiple previously unranked Ottawa education keywords moving into positions 1–6, with gains in clicks, impressions and non-branded keyword visibility.


| Keyword | Before | After |
|---|---|---|
| Beauty Academy Ottawa | Not ranked | #2 |
| Esthetics diploma Ottawa | Not ranked | #1 |
| Nail Technician course Ottawa | Not ranked | #1 |
| Eyelash extension course Ottawa | Not ranked | #1 |
| Beauty schools Ottawa | Not ranked | #1 |
| makeup artistry courses ottawa | Not ranked | #2 |
| waxing course ottawa | Not ranked | #1 |
| Fashion Design Courses ottawa | Not ranked | #6 |
| Makeup Course Ottawa | Not ranked | #3 |

The campaign broadened Glow College's organic footprint across the programs prospective students actively search for, helping the college compete across both broad academy terms and specific course intent.
Five tracked course-related keywords reached the #1 organic position in the supplied results.


Digitalise combines strategy, search, content, technology and performance optimisation to build stronger digital visibility and measurable growth.
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